Obviously, for a game that's already out, it's easier to figure out which guilds have staying power and which do not. But for a game at launch, however, it can be more difficult. For instance, in SWTOR I chose poorly. Are there any secrets or tricks that one can employ in order to find a quality progression raiding guild upon the launch of a game? Many people form guilds while having big-eyed dreams of server firsts, etc., but the amount of those that fail is high. How do you pick the guild that doesn't fail? My first and only trick is to avoid guilds that think they're going to dominate everything on their server: raiding, pvp, the economy, whatever. No, you're not. Most successful guilds specialize. But aside from that, you can find 10 potential raiding guilds, and nine of them will fail. How do you find that one out of 10 that doesn't?