I still think a good sized application is important. You immediately clear out people who are to lazy to write sentences or the ones who clearly look like they don't even care. Yeah, "it's just a game bro", but if you're trying to get into a community that you want to play with for the next X amount of months, maybe even Y amount of years... I would expect anyone to sit down and spend some time working on it. You're right, voice chat meetings and such are important processes now. Those go with the application. Now it's actually looking a lot like a job application. Got your application/resume, then that gets you an interview (voice chat). Through in a trial run (if you're recruiting for more competitive play) and you have the ideal application process. The thing is, writing an application for a guild is a joke compared to competing for jobs. It is so easy to spend 30mins sitting down, typing out a good chunky application on why you're a good fit for the guild. Why lower the already low standard.